Part of what makes the combination of globalization and social networking so amazing is that it has the ability to connect previously unconnected groups of people. What was already socially organic in the real world, ie. a person meets someone and becomes involved with the groups and communities the person belongs to, and vice versa, … Continue reading
ATT has severely damaged their brand by ignoring the complaints of their furious iPhone constituency. Can the company recover? If you’re an iPhone user, do you plan on keeping AT&T as your service provider once the exclusivity agreement ends? What are your thoughts? Continue reading
Is it really one or the other? An article today by Steven Walling entitled, “Forget Gen Y: Gen X is Making Real Change” got me thinking, why are Gen X-ers and Gen Y-ers at war in the workplace? Walling’s article is nothing more than an attempt to bully and patronize Gen Y-ers into thinking that … Continue reading
These days every company wants to have a social media presence. Here’s what you can do to effectively manage your brand in 5 easy steps. Continue reading
When explaining what Twitter is it’s often tempting to compare it to Facebook’s beloved “status update”. Stop. Just stop it now. You’re not doing the Twitterverse any favors. Continue reading
